Social Media for NGOs

Social media platforms have graduated from ‘fad’ status and are here to stay. Organisations across the globe are beginning to recognise them as being integral to business strategy. Whether for marketing, stakeholder-relationship management or community-building purposes, these powerful tools can provide new, easy-to-use and accessible ways of amplifying objectives and maximising returns on investment.

In the non-profit sector where the scarcities of time, money and resources are always playing catch-up to our inspirational strategies, social media platforms can be really helpful tools. These free digital spaces can assist us with connecting, networking, researching and fundraising. It’s time that we began to engage with them!

The Introduction to Social Media for NGOs one-day training workshop will provide participants with a contextual background to social media tools such as blogs and microblogs, wikis and multimedia sharing sites. Relevant case studies will be shared to illustrate how these tools have been successfully incorporated into organisational practice - from initiatives as diverse as political campaigns to social entrepreneurship. The workshop will also provide a ‘playroom’ space where non profit practitioners can experiment and come to grips with the tools in a practical session.

By the end of the course, participants should understand the purpose of social media tools, have a solid idea of how they can be incorporated into an organisation’s strategy and a beginner’s knowledge of practical application.

What should you bring to the course? Apart from your burning social media questions and enthusiasm, please bring a laptop if you have one at your disposal. If you are not able to bring a laptop, please let us know when booking your place at the workshop. We look forward to seeing you!

What: Introduction to social media for NGOs

When: Monday, 6 April, 2009, from 9am to 3pm

Where: The African Commons Project, 1st floor, Offices at The Grace Hotel, 54 Bath Avenue, Rosebank. Please park in the Mall of Rosebank parking and bring your ticket so that we can stamp it for you to enable you free parking.

Cost: R 750.00 per person, including refreshments and lunch.

What to bring: A laptop if possible

To book, or find out more information: email , or phone (011) 327 3155.

Training by The African Commons Project, in partnership with: